If we want to work with coffee, we need to change how we work with it.

Your coffee is a powerful force for change. It can grow nature, increase farmers’ livelihood and even reduce your climate impact. If we change how we work with it. Become part of a solution, where monoculture coffee farming is converted into carbon capturing agroforestry systems.

We grow nature. And we grow businesses!

Your business can be part of our mission too.

 

Engage and get access to:

Carbon-Positive Coffee

Who can join: Coffee Industry 

Corporations working in coffee can join our efforts in coffee growing regions. 

We enable industrial changes by working largescale with coffee farmers and farmer organisations globally. 

We connect the impact work with your supply chain and support you in bringing carbon-positive coffee products to market.

Corporate Carbon Reduction

Who can join: All Industries

The conversion of coffee farming from traditional monoculture to biodiverse agroforestry systems is a carbon sink.

Farmers are financially incentivized to grow and maintain their ecosystems as carbon farming becomes part of their portefolio.

Let the carbon captured assist you in meeting your corporate ESG targets.

Insights and Engagement

Who can join: All stakeholders
 
Take part in scientific studies and our development work by entering individual programs and consultations.

Project: 

Syntropic coffee farming in Minas Gerais, Brazil (Program of Activities):

  1. See invitation for local stakeholder consultation 
  2. See our non-technical summary report for stakeholder consultation (ENG) 
  3.  See our non-technical summary report for stakeholder consultation (POR)

We grow business by growing nature

1. Agroforesty

We help coffee farmers converting to agroforestry systems and climate smart agricultural practices.

2. Nature

We plant trees, train and convert coffee farmers, and promote organic farming.

5. Farmers

Farm improvements and new revenue streams, including 80% of the CRU’s revenue flows back to the farmers.

4. Financial

Captured CO2 is transferred into Carbon Reduction Units (CRU) for insetting or trading through climate partners.

1. Agroforesty

We help coffee farmers converting to agroforestry systems and climate smart agricultural practices.

2. Nature

We plant trees, train and convert coffee farmers, and promote organic farming.

3. Climate

Through the conversion we grow nature and capture CO2.

4. Financial

Captured CO2 is transferred into Carbon Reduction Units (CRU) for insetting or trading through climate partners.

5. Farmers

Farm improvements and new revenue streams, including 80% of the CRU’s revenue flows back to the farmers.

3. Climate

Through the conversion we grow nature and capture CO2.

We can change coffee farming by growing nature.

Be part of our mission and support the farmers who change coffee farming by growing nature.

Want to know more?

What we offer

Reduce your Climate Impact

We are here to grow nature. We assist coffee farmers in the conversion of farming into biodiverse agroforestry systems. Through this proces we capture carbon.  

We offer partnerships that reduce your company’s carbon footprint and bring hope to the world’s coffee farmers.

Become an ESG hero

We help companies determine, implement, deliver and report on their ESG strategies. 

We offer advice that strengthens your skills and ensures that you understand legislation and compliance.

 

Talks and inspiration

We are corporate activists. We see corporations as a leading force for change. 

Learn about coffee and how we can lead for change, together. And maybe become a corporate activist too. 

Book our award-winning speaker to your next event.

Coffee farming must change

Coffee used to prosper as a wild- and forest-grown crop, but in the name of efficiency, humans deforested huge areas to create monocultured fields lacking biodiversity.

Today’s farming methods contribute to climate change, the farmers operate at a loss within an unfair value chain and if we continue like this the area available for coffeegrowing is forecast to halve by 2050.

We can change coffee farming

By converting monoculture coffee farming into carbon capturing agroforestry systems we grow nature and help grow our client’s business.

We grow nature by restoring forests and introducing regenerative agroforestry systems. We further provide modern equipment and training in sustainable farming techniques to increase farmers’ livelihoods.

The carbon emissions we avoid and capture are sold to our clients as carbon credits and 80% of the sales are paid directly back to the farmers.

That way we restore coffee as a product of nature and turn what is preferred by nature into what is preferred by people.

Nature-Growing Philosohy

Imagine a future where farming helps heal our planet. Let’s introduce you to an innovative farming method that enhances soil health, increases biodiversity, and reduces our carbon footprint. Our philosophy is simple: We are Nature-Growing. We grow business by growing nature.

As we face global challenges such as climate change and loss of biodiversity, adopting sustainable agricultural practices becomes more crucial than ever. Syntropic carbon farming is new and a unique farming method that strengthens biodiversity, reduces carbon emissions and even more important: It brings incentives to farmers to (re-)establish and nurture native nature.

But what is syntropic carbon farming and how does it affect the coffee farming industry? Read on to discover how we make a difference with syntropic carbon farming.

“The collaboration with GrowGrounds has created a completely new business basis for Stellini Kaffe. Our DNA is unchanged, but with the addition of a well-worked and ambitious ESG platform, and the resulting structured efforts at operational level, we have created the foundation for a healthy, competitive and future-proof business.”

Thomas Polano
CEO & Partner, Stellini Kaffe

We sell impact,
not coffee!

In collaboration with coffee farmers all over the world, our goal is to eliminate coffee’s negative CO2 impact and restore nature. This return to coffee’s natural order is not just good for nature, but also good for people and business.

Why it matters

First results

  1. Farmers receive investments and training
  2. Farmers convert to agroforestry systems
  3. Trees are planted
  4. More organic farming

Medium term results

  1. Farmers have access to diversified crops and income streams
  2. Carbon is captured, and becomes a new income for farmers
  3. Soil health and farmers resilience improves

Long term impact

  • 15.000.000 trees planted by 2030
  • 5.000.000 tons of CO2 captured by 2030
  • 90% income increase for 300.000 coffee farmers
  • Coffee restored as a product of nature

We are part of impactful networks
and developing organizations

“With GrowGrounds and their extensive experience with ESG scoping, strategy and implementation, we have added vital tools to our toolbox. By understanding the ESG complexities, challenges and opportunities we can now strengthen our efforts to help companies grow their top-line by using their existing resources in new ways.”

Gaute Høgh
Founder, CO/PLUS

Discover our cases

GrowGrounds helps companies and brands with business development and impact improvements in their value chains. See some of our cases here.

Transforming 500 ha of Brazilian coffee farms with innovative agroforestry – discover how!
Italiensk kaffepassion siden 1999 – mere end bare god kaffe med fokus på bæredygtighed.

50 years of experience and coffee industry specific network

GrowGrounds is founded by senior level coffee value chain experts.

Lars Aaen Thøgersen

Chief Executive Officer

Award winning change maker and ESG specialist with +20 years of senior management experience in the world of coffee. Focus on sustainable business development, commercial growth strategy, communication innovation and entrepreneurship.

Poul David Videbæk

Chief Commercial Officer

Serial entrepreneur who has built several successful international companies. Passionate about sustainable development, interplay between people, planet and technology, for tangible impact.

Christina Singh

Chief Operations Officer

Experienced professional dedicated to improving rural livelihoods while restoring nature. Passionate about sustainable and value-based business development. Focused on creating long-term partnerships based on understanding, efficiency, trust and transparency.

Changing coffee farming by growing nature

Coffee used to prosper as a wild- and forest-grown crop, but in the name of efficiency, humans deforested huge areas to create monocultured fields lacking biodiversity.

Today’s farming methods contribute to climate change,
the farmers operate at a loss within an unfair value chain
and if we continue like this the area available for coffeegrowing
is forecast to halve by 2050.

By converting monoculture coffee farming into carbon capturing agroforestry systems we grow nature and help grow our client’s business. We grow nature by restoring forests and introducing organic agroforestry systems. We further provide modern equipment and training in sustainable farming techniques to increase farmers’ livelihoods. The carbon emissions we avoid and capture are sold to our clients as carbon credits and 80% of the sales are paid directly back to the farmers.

That way we restore coffee as a product of nature and turn what is preferred by nature into what is preferred by people.

Contact us

No landgrabbing

We work to support farmers in securing and improving their business. We do not buy up land or productions abroad. All the coffee farms we work with own their own land. They, themselves are the owners and receive the profit and can make their own decisions.

Investments in nature and people

By investing in nature, we grow living income opportunities for farmers and farmer communities. Our investments always go directly to the farmers in order to grow nature and by doing so, to improve their living income and livelihood.

Is your company ready for ESG action?

At GrowGrounds, we have many years of experience with ESG strategy development, strategic planning, and final execution. We are experienced in business development and know how challenging it can be to make the big decisions about the company’s future. And we have in-depth knowledge of coffee, the industry, and the coffee supply chain.

We are happy to have a non-binding chat with you about your challenges and opportunities.

What you receive from GrowGrounds

Spyglass check

Analysis

We analyse your coffee sourcing with regards to the climate mitigation potential:

  • We match ongoing agroforestry projects
  • We suggest new projects
  • We develop your climate mitigation roadmap
  • All in line with your set value chain and climate reduction targets

ESG data

The projects generate impact. You receive the impact data:

  • CO2e sequestered/reduced
  • Trees planted
  • Income the farmer has received/been increased
  • Addtional data points on request
Contact via email

Content and reporting

The data is displayed on a dashboard:


  • For your internal and external communication
  • Alongside footage from the projects (photos, videos and testimonies)
  • Including tailored input to your ESG-reporting aligned and compliant with corporate ESG requirements (ESRS, CSRD, CSDDD and the UN Global Goals)